Etihad Airways Launches 'Runway To Runway' Fashion Film

Etihad Airways and renowned British designer Julien Macdonald OBE, officially launched a promotional fashion film on the opening night of NYFW: The Shows. Featuring over 17 couture outfits by the celebrated designer, and WME | IMG models, the short inflight film draws parallels between the production of a high-end fashion show and the preparation that goes into ensuring a safe and comfortable flight.
 
The film was unveiled last night at a high-profile press event in the Etihad Airways VIP Lounge at NYFW: The Shows with an archive presentation and appearance by Julien Macdonald.
 
With participation by members of Etihad Airways’ award-winning cabin crew, the film also features unique integrations with global brands such as IWC Schaffhausen and BMW.
 
To watch the video: https://youtu.be/vaVVCtdekzg 
To download video stills and event images, click here: http://bit.ly/2wOGaho
 
STILLS 1 – 4: Stills taken from Etihad Airways’ 'Runway To Runway' fashion film
 
PHOTO 1: Julien Macdonald poses with models wearing his iconic designs at the launch of Etihad Airways’ promotional fashion film ‘Runway to Runway’ at NYFW: The Shows in New York City
 
PHOTO 2: Amina Taher, Etihad Aviation Group Vice President Corporate Affairs; and Model Halima Aden toast the launch of Etihad Airways’ promotional fashion film ‘Runway To Runway’ at NYFW: The Shows in New York City
 
PHOTO 3: Model Montana Cox poses with Etihad Airways Cabin Crew at the launch of Etihad Airways’ promotional fashion film ‘Runway To Runway’ at NYFW: The Shows in New York City.
 
PHOTO 4: Model Maye Musk attends the launch of Etihad Airways’ promotional fashion film ‘Runway To Runway’ at NYFW: The Shows in New York City