Button PR has been appointed to handle the PR and communications for menswearbrand Drake’s London. Founded in 1977, the luxury house specialises in handcrafted ties made in Shoreditch, Cleeve of London shirts and artisan haberdasherygoods sourced from specialists in the British Isles and Italy. The label has recentlyopened a 50-person atelier in Shoreditch’s Haberdasher Street and also has a storeat No.3 Clifford Street, W1. Drake’s also has a dedicated ecommerce site and isstocked at Mr Porter, Barneys, Lane Crawford and Isetan.