Abu Dhabi boosts new tourism plans

Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) is planning to roll out enhancements to its Advantage Abu Dhabi incentive programmes at three-day the Gulf Incentive, Business Travel and Meetings Exhibition (GIBTM) which kicks off on March 25 at Abu Dhabi Exhibition Centre (Adnec). The Advantage Abu Dhabi upgrades are aimed at securing quick wins for the emirate among the Gulf’s corporate sector. “The emphasis at GIBTM will very much be selling in to the trade and media a new compelling range of support activations which will significantly increase Abu Dhabi’s appeal as a regional corporate business events and incentives hub,” said Mubarak Al Nuaimi, the director Promotions & Overseas Offices, TCA Abu Dhabi. Abu Dhabi’s business meetings credentials are in the ascendance with the emirate having secured a number of major congress bid wins and more currently being pursued.